This was my first assignment during the “Digital content” course, working with archetypes and redesign during a week. I chose ‘creator’ as my archetype and made a resdesign of Nestea ice tea bottle packaging. The mock up to the right shows my result.
Details
Client
Nestea
(non official)
My Focus
Content marketing, brand personality, archetypes, copywriting, native advertisement
Period of development
November 20th - November 24th 2017
Moodboard
SoMe video
Brand personality moodbard
Meme for SoMe
Outrage
HANDMADE TYPOGRAPHY Outrage I designed my own typography during the “Digital content” course. This is designed for the outlaw-archetype. I used a blade from a utility knife and black paint on white paper. This created an destructive, destroyed and chaotic expression. Furthermore I designed a couple of posters with the font (look futher down) Details […]
bachelor project
ONBOARDING FLOW Bachelor project Continuing the work from my internship I worked to create an onboarding flow, to introduce new users to the new Saas tool for thinkstep.com (now Sphera.com). This project is protected by an NDA. Details Client thinkstep.com Sustainability Consulting, Software and Data My focus Collecting data, dataprocessing, research, interaction- and navigationprinciples, user flows, designpriciples wireframing, […]
Homeless
DIGITAL CONCEPT / APP Homeless The app “Homeless”, makes it possible for Danish companies to offer homeless people in Denmark donation of meals. Companies can offer excess food from the catered lunch or cafeteria to the homeless. The homeless people get a meal without collecting leftovers from the city’s trash can and the companies earn […]